For management students, it is of paramount importance to understand their own personality & potential. Through SWOT analysis of self, they would be able to decide and set their goals and priorities in the business field.
SWOT analysis is a strategic planning technique used to help a person or organization identify the
- Strengths,
- Weaknesses,
- Opportunities, and
- Threats related to business competition or project planning. Source: Wikipedia
Objectives:
- To find out true self and to set professional and personal goals
- To do SWOT analysis which helps to choose the process to achieve goals
- To choose specialization or domain/industry which is suitable for personality.
Outcome:
This facilitated the student to choose their own specialization in business suiting to their personality and trait.
Also, it has given the insight to have a domain knowledge to work in a particular vertical/industry